Book Two
The Art of War
after Sun Tzu
Thirteen chapters on assessment, positioning, timing, terrain, and intelligence, read for what they still get right about marketing and competition.
- — Overview: The Art of War, applied
- I Laying Plans
- II Waging War
- III Attack by Stratagem
- IV Tactical Dispositions
- V Energy
- VI Weak Points and Strong
- VII Maneuvering
- VIII Variation in Tactics
- IX The Army on the March
- X Terrain
- XI The Nine Situations
- XII The Attack by Fire
- XIII The Use of Spies
- — Closing the Art of War (closing)